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I promise you that no one in this thread is bragging about a few hundred TikTok views. The only thing we're talking about is that there are opportunities to traffic leak everywhere, and we won't discount them based on assumptions and/or third-party information.Incoming thread derailment, again
I find bragging about TikTok views pretty retarded honestly.
The solution to this is to be an influencer. Develop a cult of personality that people return to. But then you have to step very carefully to avoid creating something that cannot be sold in the future. It's possible, as Brian Dean showed. But that's not the approach most people here are taking
- Who knows how they count them? You literally cannot equate a TikTok view to a YouTube view 1:1 to compare numbers. From my experiments engagement is low enough that I think that if literally three frames of the video plays, it counts as a view
- It's extremely difficult to get people somewhere you can monetise them off TikTok. You can do this on YouTube and the traffic is extremely good quality. But you need people to be mid to low funnel for the incentive to leave to be there.
- If you build a following, it's not really your asset. Remember when YouTube subscribers used to be important? You're just entering another algo game
I'm not purely an "SEO type", I do a heap of YouTube. I just think building on TikTok is riskier than even Google. Not even mentioning the risk the PLA steps into Taiwan and it gets banned.
The broader discussion on here recently about building a brand needs to happen because people are too reliant on SEO. The problem is equating brand equity to social following too linearly. You're still beholden to the platform.
There's also a brand versus direct response argument that could be made, but that's probably best for another thread.