- Joined
- Feb 21, 2018
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Yes, the ebooks are still pulling in a little bit of money every month, nothing life-changing, but lower three figures. Really not bad for pieces I haven't touched in years.Fantastic. Are your ebooks still pulling in any passive income? I know a lot of people chased Kindle sales like they were old school micro-niche sites. YouTube is similar still, but rapidly changing.
What's the angle on your new site? Is it strictly an SEO play? Are you going to sell your own products again?
Glad you joined, looking forward to learning from and sharing with you.
As far as my new website goes, there are three lanes to my content strategy.
- News pieces. These are for building the community and building relationships with the brands I'm working with. Really short, <500 words, but they do manage to pull in a few branded SEO searches.
- Buyer intent posts. Easy enough. Partially SEO, but not focusing on it as far as writing goes.
- Long SEO articles. Top X lists, Best X, the basics. They're what I used in the beginning to jumpstart traffic, now I'm not publishing them as much.
I'm working with 2 freelancers for the 2nd point. By next Friday they should both be up to speed as far as what I'm looking for from them. Looking forward to seeing how they improve the website overall.
Right now SEO plays a major role in traffic. So far this year, I'm looking at 80% organic, 11% direct, 7% social, and the rest referral and the almighty other. That's certainly not how I want it to look in the last 2 months of this year.
One thing I've learned is that push notifications are awesome. I get about 6x as many "sign-ups" with push notifications than email subscribers, and 12x as many clicks to the articles.
Sell my own products? I totally could, but I would leave the digital product realm and go into physical. I've been tossing around a few ideas, either starting my own brand in the same vertical and using this website as a promotion tool or starting a multi-vendor ecommerce section on the website. Or both.
But right now I'm focusing on affiliate marketing and selling ad space.
I cut my first post short, but I'm 2 months from graduation and am certainly on the cusp of being able to do this full time. I am looking for a job after graduation though, to a) push more money into this project and b) see how an agency works on the inside to see holes in my operations.